Clay uses posterous, too.

Clay uses posterous, too.

Clay Newton  //  Clay is a User Experience Designer interested in emerging technologies and platforms. With a background in interaction design and front end development, Clay has a full spectrum of competencies including ethnographic research, user requirements, IA, accessibility, internationalization, usability, prototyping & development.

Clay was the co-founder and president of Remarkd.com, a run-anywhere ecommerce & auction service. Clay has also designed web applications and user experiences for Bank of America, Navis, eve.com, and other companies. In a previous life, Clay worked as a gardener and cook at The French Laundry, both before and during the Thomas Keller era. Ask him about the time he spilled paint on the new carpet just before the grand opening. He has a lot of tattoos.

 
Nov 26 / 5:25pm

Art, the app, About our Kickstarter iPhone App project

In many ways, our Kickstarter iPhone Application idea is like every other iPhone Application proposal. We want to:

(1) Make the #1 iPhone App in the world
(2) Provide a chance for amused consumers to become fully engaged creators
(3) Make a lot of money
(4) Make our Kickstarter investors rich, and
(5) Retire with the ones we love somewhere in the South of France

What makes our iPhone application radically different is its orientation (creative), approach (smart) and goals (learning by doing). We have already spent two years designing the project’s 200 exercises specifically formulated to take an IPhone user on a journey through the history of art, retracing the 25,000 years of art historical landmarks.

How did we come up with the idea? It all started with a question posed by our visionary CEO Clay Newton to his clandestine research team (a lone counter-cultural academic living out his delusions in a crawl space under a prominent research library). The question was simple:  

What does the world want (well, besides sex)?  

Upon thorough review, the answer that our crack researcher discovered was clear:

The world wants to draw.

Yes, you read this right: the world wants to draw!

Examine the indisputable statistics for yourself. Google Zeitgeist’s 2009 Year-End  Search Queries Rankings placed “How to draw” only below “How to kiss.”

Since our team is currently happy kissing our partners off-line, Clay made a crazy decision to follow through with the unlikely result of the inquiry, developing an iPhone application that would give a constructive creative outlet and counteract now popular destructive i-activities of the likes of “Shooting Pigs,” and “Farting” iApps.

The Bottom Line:  This Kickstarter proposal would like to acquire the start-up monies to build an iPhone “Drawing” application that would fully engage the hearts and minds of over 1,000,000,000 people all over the world who want to draw every single day.

via art-app.tumblr.com

New project I am working on.